What is astrotourism?
Astrotourism is booming as more and more people travel to catch a glimpse of the cosmos. Here’s what it means - and how to prepare your organization for it.
Interest in the stars, the skies, and space is growing. In a recent survey, the University of Michigan’s Institute for Social Research found that more than 20 million adults traveled to watch the 2017 solar eclipse across the U.S. But it is also at risk: staggering data shows light pollution is increasing at 10 per cent per year globally, with 99 per cent of people in Europe and North America no longer able to see the stars from their homes.
As dark skyes become rarer, it makes sense that travellers want experiences that provide a sense of awe and connection to the cosmos. Which is where astrotourism comes in.
What is astrotourism?
Astrotourism, also known as space tourism or dark tourism, is a unique travel experience that focuses on viewing celestial bodies, stargazing, and learning about astronomy. This form of tourism has gained popularity in recent years as people seek to explore the wonders of the universe and understand more about our place in it.
What makes astro tourism experiences unique?
Astro tourism experiences are unique due to the opportunity they provide to explore the wonders of the universe firsthand. Participants have the chance to witness stunning celestial events in optimal viewing conditions.
“Much like many hotels are increasing their offerings to enhance physical wellbeing, many are including astrotourism as part of their activity rosters, too. ”
Additionally, astro tourism offers insights into the science behind astronomy and space exploration through guided tours and expert-led discussions. Traveling to remote locations for stargazing also allows individuals to disconnect from the hustle and bustle of daily life and immerse themselves in the beauty and vastness of the cosmos.
Benefits of astrotourism
Astrotourism provides individuals with the opportunity to connect with the cosmos, appreciate the beauty of the night sky, and gain a deeper understanding of celestial phenomena. Beyond being a recreational activity, astrotourism also promotes scientific education, environmental awareness, and sustainable tourism practices.
Hosted by distinguished female navigator Kala Baybayan Tanaka on a private Trilogy catamaran, this experience at Four Seasons Resort Maui at Wailea offers insight into how ancient Polynesians used the stars, swells and other natural elements to find their course as they sailed across the open sea – a transportive journey back in time.
These are the main benefits for organizations that promote astro tourism experiences:
Hotels: astrotourism can enhance the experience for hotel guests, providing added value to their stay and potentially increasing guest satisfaction and loyalty.
Schools: We provide educational tours that align with school curriculums, offering students a unique and enriching learning experience outside the classroom.
Municipalities: astrotourism can boost local tourism by offering guided tours that showcase the cultural and historical landmarks of the area, attracting visitors and stimulating the local economy.
Companies: Our corporate tour packages are tailored to promote team-building and employee engagement, offering a refreshing way for businesses to reward and motivate their staff outside of the usual office environment.
Best astrotourism spots in Portugal
Portugal offers a variety of excellent astrotourism spots due to its dark skies and minimal light pollution. Some of the best locations for stargazing in Portugal include Dark Sky Alqueva, an officially recognized Starlight Tourism Destination, as well as the Peneda-Gerês National Park and the Algarve region.
Crafting unique astrotourism experiences
Creating an astro-tourism experience can be a fantastic opportunity for hotels, schools, and municipalities. Here's a step-by-step guide to organizing such events:
Identify the Audience: Determine who your primary audience is (tourists, students, locals) to tailor the experience accordingly.
Hire Expert Guides: Choose skilled guides who can lead the sessions and engage the audience with fascinating insights and stories. At Astro Tours, our certified guides have an extensive background in astronomy and science communication.
Promote the Event: Utilize local tourism boards and social media to advertise the event. Highlight the unique aspects of the experience.
Offer Additional Amenities: For hotels, consider creating special packages that include overnight stays, meals, and other activities like night photography classes.
Evaluate and Improve: Gather feedback from participants to refine and improve future events.
How to choose an astrotourism agency
When selecting an astrotourism agency and guides, it is essential to consider their expertise, qualifications, and commitment to providing a meaningful experience. Look for agencies that employ knowledgeable astronomers, offer high-quality stargazing equipment, and prioritize sustainable tourism practices.
“Our dark sky package is especially popular with visitors from bigger cities and light-polluted areas”
Guides should not only be well-versed in astronomy but also skilled in communicating complex concepts in an engaging and accessible manner.
Astro Tours, your guides to the galaxy
In conclusion, astrotourism is a captivating and educational travel experience that allows individuals to explore the wonders of the universe. By choosing to engage in astrotourism, you can gain a newfound appreciation for the night sky and support efforts to promote scientific literacy and environmental conservation.
If you are looking to embark on an unforgettable astrotourism journey, consider partnering with a reputable agency that values both your experience and the preservation of our celestial heritage. Start your astrotourism adventure today and discover the magic of the cosmos!